As far back as James can recall, he has had an avid interest in western heritage. His personal objective seeks to further acquaint the public with the rich heritage and contributions black cowboys have made to society through staging rodeos featuring cowboys of color in different cities throughout the country.
In 1987, he took an interest in learning more about rodeos and western culture. Since then, he has been committed to reaching our youth by encouraging excellence in education through his personal interest in the history of the west and rodeos. Cal-Tex Rodeo Productions was a minority owned company founded in 1988 and incorporated in 1990. The Cal-Tex Invitational Rodeo Series became the largest producer of minority rodeos between 1988 and 1992. In addition to the rodeos, he got involved with major charities, which were included in the participation in the host cities. A donation was given to several local charity organizations in each city.
Cal-Tex Rodeo Productions strongly supports the education of young people with emphasis on the black family. Therefore, the Young Black Scholars, National Council of Negro Women's Black Family Reunion Celebration, Delta Sigma Theta Sorority's Summit III project, and Women O Substance's Black Adoption Program were selected as the beneficiaries of our rodeo series.
As a result of exposing the historical significance of the minority cowboys and cowgirls through the rodeo series, the company has received numerous awards and resolutions throughout the United States.
Since 1988, The Cal-Tex Invitational Rodeo Series featuring Cowboys of Color and The Pro Championship Challenge Rodeo Series, which I created, has been presented in the following cities:
- Alexandria, LA Louisville, KY
- Athens, TX Memphis, TN
- Atlanta, GA Mobile, AL
- Austin, TX Oakland, CA
- Baton Rouge, LA Okmulgee, OK
- Chicago, IL Philadelphia, PA
- Dallas, TX San Antonio, TX
- El Paso, TX San Diego, CA
- Fort Worth, TX St. Louis, MO
- Houston, Tx Sulphur Springs, TX
- Industry Hills, CA Texarkana, TX
- Los Angeles, CA Washington, D.C.
- Waco, TX
Several major charities and organizations have benefited from the Cal-Tex Invitaional Rodeo Series and The Pro Championship Challenge Rodeo Series. Here is a partial list of some of our past recipients:
- The Boys Scouts of America
- Drew Child Development Corporation
- Young Black Scholars
- Sickle Cell Disease Research Foundation
- City of Hope
- United Negro College Fund (UNCF)
- The Boys and Girls Club
- National Council of Negro Women
- Starlight Foundation
- Variety – The Childrens’ Charity
- Retinitis Pigmentosa Eyesight Disease Foundation
- The Homeless Children Foundation
- Make a Wish Foundation
- Saint Jude Hospital
- The Ellington Foundation
In 1993, he embarked upon a new level of rodeos. He started producing pro rodeos and that is when Pro Championship Rodeo Productions was created, which produced The Pro Championship Challenge Rodeo Series.
In 2018 James was inducted as a rodeo producer into the National Multicultural Western Hall of Fame.
Between 1988-2023, The Cal-Tex Invitational Rodeo Series and The Pro Championship Challenge Rodeo Series produced over 400 rodeos nationwide.